James Guerrier is Senior Director, Global Consumer Insights for ViacomCBS. Based in London, James is responsible for leading consumer insights initiatives to support all of Viacom’s business areas and brands internationally, including MTV, Comedy Central, Nickelodeon, Paramount Network and BET. James joined Viacom in 2013 and has almost 15 years of experience in media research, having worked both for research agencies and for broadcasters, including UK broadcaster Channel 4.
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